Once antiquated, digital publishing tech moving light years ahead.
Evolving and unpredictable business models create resistance to invest.
Page ranking is no more. Discoverability of content takes front seat.
Digital content is now omnipresent and omnichannel. We are helping digital publishers double the value of digital content by decoupling content from design. We liberate digital content to be fluidic and medium-agnostic.
Digital Publishing- Strategy and Design
- Digital product strategy
- Content design
- Content acquisition strategy
- Formatting and standardization
- Content conversion
- Re-packaging for cross-channel compatibility
- Content quality assurance
Moving away from traditional content authoring where the container prisons the content, our approach is to achieve the interplay between the container and the content. This helps content become adaptive, searchable, and reusable.
Content Authoring and Modernization
- Content authoring, & development
- Content modernization
- Artwork & graphic design
- Editorial & production management
Our Digital Production and Content Services provide end-to-end capabilities needed to produce, deliver, manage, track and optimize digital content cost effectively across multiple channels. Our approach to decouple content from creative harnesses the dual benefits of digital publishing.
Digital Content Production
- Adaptive experience designing
- Content creation (web, email, mobile, social)
- Content localization
- Content formatting and standardization
- Content QA and testing
- Content taxonomy and metadata management
- Content quality assurance and approval
- Content tagging and analytics
In an era of multi-channel content consumption and delivery, when consumers expect more personalized and targeted offers, digital publishing companies are challenged to stay on budget, avoid gaps in asset types and maximize on multi-channel campaign management. We help companies maximize the outreach of their digital content and continuously improvise per consumer demand.
Content Distribution and Campaign Management
- Campaign strategy and planning
- Campaign design and optimization
- Tools and platform management
- Campaign execution and reporting
- Analytics and optimization
Learn more about our Digital Marketing Services.
Customer Experience Management- The Digital Publisher’s Imperative
Digital Publishers are constantly challenged to stay ahead of customer demands. An effective customer lifecycle management approach not only helps increase customer loyalty but also offers a great opportunity to gather customer feedback.
- Learner Experience Management
- Learner Helpdesk Support
- Platform Technical Support
- Managed learning services
Learn how managed services can accelerate customer loyalty and brand recognition for digital publishing companies.